The Art of Money Live

Using the I Heart Money™ Coaching Method

with Certified Master Coach Ekaterina Popova 

Ready to Feel Confident, Empowered, and at Peace with Money—and Attract More of It Through Your Creative Practice and Business?

Work with me: artist, founder of Create! Magazine, Certified Master Mindset Coach, and Certified I Heart Money™ Coach. Transform your money story, rewire your beliefs, and step into lasting overflow, no matter the times.

GAIN
CLARITY

REWRITE YOUR
MONEY STORY

CHANGE YOUR
FINANCES

Raise Your Hand IF you’ve ever felt like…

→ You are constantly stuck in a feast or famine cycle


→ You work harder and harder, but your income stays stuck.


→ You feel anxious opening your bank account or talking about money

→ You undercharge, overdeliver, or put yourself last


→ You see others succeed and feel like it’s not possible for you


…you are not alone. And you’re not broken.

The truth is, most of us were never taught how to have a healthy relationship with money. We inherited beliefs, fears, and limitations from our family, society, art school, our friends and even past experiences — and we carry those into adulthood without even realizing it.

But here’s the good news: your money story can be rewritten.

Does this sound familiar?

→ “I go into avoidance mode with money and finances.”


→ “Money mindset and looking at my numbers is where I feel the most dread.”


→ “I still struggle to feel truly proud of my prices and confident sticking to them.”


→ “I am afraid to show up and follow my big ideas in fear of being judged.”


→ “I don’t want another tech bro-book approach—I need a supportive, gentle energy around money and sales.”


→ “I have shame around debt and borrowing and I feel like I'm bad with money. “

→I hold myself back from investing in my art practice and business for fear I won’t make it back and that I’ll waste my time.”

→ “I’ve had wins (like a big art sale or a $10K art month) but it felt hard, and I’m scared I can’t repeat it.”

→ “I want to feel joy and pride when I sit down to do my finances like it’s a creative practice, not a punishment.”

But What If We Said THERE COULD BE ANOTHER WAY?

MEET YOUR COACH

Hi, I’m Ekaterina! IT’S NICE TO MEET YOU!

Hi! I’m Ekaterina Popova (but you can call me Kat), artist, creative entrepreneur, and founder of Create! Magazine. As an immigrant and artist, I grew up without an example of someone with my background pursuing big dreams. I always knew I wanted more for my life, but I didn’t realize how much my money mindset, fear of investing, and financial shame were holding me back.

When I stepped fully into self-employment and built my art practice and creative business, I became passionate about helping other artists and creatives rewrite their money stories, release fear, and step into abundance.

I have lived through money blocks, financial anxiety, and debt. I also discovered what it takes to create a new reality with money. Before the I Heart Money™ Method, I was stuck in a low-paying job while trying to build my art career. I worked hard with little to show for it and felt terrified to look at my bank account. When I found this methodology designed by Emily Williams, everything began to change. That same year I quit my job, took bold action toward my dreams, and began to experience real shifts.

To this day, no matter what milestone I reach or challenge I face, I return to these practices.

That is why I became a Certified I Heart Money™ Coach. My mission is to help ambitious artists, entrepreneurs, and creative souls break free from scarcity and step into true overflow.

WHAT’S Inside

The I Heart Money™ Method is a proven eight-module framework created by Emily Williams, founder of I Heart My Life®. I have personally used and tested this method in my own art career and business. It was the first money mindset program I ever experienced, and I return to it again and again. That’s why I’m so proud to be certified and to coach you through this powerful process.

Rewriting the Money Story

Identify the hidden money stories silently running your life

Confidence in Pricing & Worth

Feel proud of your prices (and stick to them in conversations).

Safe & Loving Accountability

Building rituals for financial check-ins that feel sacred. Support systems and peer encouragement (safe space over bro-energy).

Gamifying Finances

Bringing spreadsheet joy + gamification into budgeting. Turning financial tasks into wins instead of weight.

Consistency in Growth

Normalizing $10K months and more (beyond one-time wins). How to expect abundance and create momentum without burnout.

Sales with Integrity

Implement encouraging, artist-aligned sales approaches. Sticking up for yourself in pricing + client conversations.

What We’ll Do Together

Together, we will:

  • Identify the hidden money stories silently running your life

  • Rewire your subconscious beliefs so you stop sabotaging success

  • Build a wealth identity that matches your desires and goals

  • Create daily practices that make abundance your new normal

This isn’t about hustling harder. It’s about changing who you are with money so you can receive, hold and grow wealth with confidence.

How Coaching Works

When you work with me, you’ll receive:

  • Personalized coaching calls where we integrate the I Heart Money™ Method into your life

  • Worksheets, activations, and journaling prompts that guide your transformation

  • Step-by-step support so you don’t just learn new ideas, you actually live them

  • Accountability so you stay consistent and anchored in your new money identity

What You Can Expect

By the end of this process, you can expect to:

  • Feel confident and clear about your financial future

  • Release guilt, shame, and fear around money

  • Receive and hold more wealth without sabotaging it

  • Create new opportunities for income, clients, and freedom

  • Experience peace and joy in your relationship with money

Ready to get involved?

LET’S TALK INVESTMENT

12 MONTHLY PAYMENTS

$125 / month for 12 months

1 TIME FULL PAYMENT

$1200
(That’s a 20% discount!)

6 MONTHLY PAYMENTS

$250 / month for 6 months

Got Some Questions?
WE’LL WE HAVE ANSWERS

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WE CAN’T Make This STUFF UP